Capital Printing Corporation

Capital Printing Corporation, a leader in the print industry for over thirty years, sought a unique way to showcase their expertise to potential clients. In an attempt to break through the noise of the digital landscape, we opted for a more traditional approach with a direct mail campaign; creating a tangible, memorable experience for their audience.

This explorer-themed promotional box, highlights Capital’s production capabilities, including an impressive range of paper stocks, coatings, and custom die-lines. The box features playful, interactive elements like slide-out drawers that open to reveal a 16-page field guide booklet, printing loupe, and production notes. This project, proudly completed with Sussman Consultants, remains one of my all-time favorites.

CORE CONTRIBUTIONS
Concept development, creative direction, art direction, graphic design, print design, package design